Value Add Engine
The brain behind Sigma’s operation; driving all analytics, segmentation and strategy
Every customer is unique. Finding a way to best segment your customer base is fundamental to overall improved performance and customer experience
Sigma differs from many outsourcers in that we have originated from debt purchase roots but despite now focusing on white label customer contact solutions we have retained our embedded risk and debt pricing functions. This allows us to analyse portfolios based upon their performance as a debt collection strategy is applied; identifying distinct segments within a portfolio and adjusting strategies accordingly.
Working with a number of our clients, we use our ‘Value Add Engine’ to enhance the existing data and knowledge about the customer base in order that more effective and better tailored collections strategies can be utilised as part of an early or late stage collections strategy.
Benefits:
- Improved collections performance and a better customer journey – strategies are tailored to individually identified segments. Communications are tailored and response levels improved.
- Flexibility – The Sigma ‘Value Add Engine’ can be used in isolation or as an integrated part of other service offerings.